I’ve just finished watching The Beach. Never saw it when it came out, but I vaguely recall the hype at the time and all the excitable hacks digging up the real/eerie true-life parallel story behind it. The story ends up being a bit mushy and directionless.
Anyway, that’s not why I’m bothering to mention this. The blurb on DVDs covers in China is often entertaining. Sometimes the pirates print a negative review and will highlight especially damning criticisms in large type, which is more useful than it sounds. That way you know you’re dealing with honest people because they’re not trying to perfume a pile of crap. The film’s complete shite and the marketing people aren’t afraid to tell you.
On the back of The Beach we have the anticipatory
“Local QuoteTo Be Placed Here!”-Local Critic, Local Publication
I note that an exclamation mark for the quote comes pre-installed. It’s easy to overlook such little details.